The best time to plant a tree was years ago. The second best time is now. How can you use that phrase to help investors during COVID?

Net Assets per share
as of January 20, 2023
$7.57
URB STOCK TSX: URB-A
$3.94 +0.07 (+1.81%)
URB STOCK TSX: URB
$4.09 -0.16 (-3.76%)